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I've seen some examples of the [url=http://www.marrakech-hotel.fr]hollister france[/url] past where people have only tried to "recreate" and copy the same content for countless local areas, and all they have done is to change the city name. This does not work.
The main reason is the wrong approach is the apparent duplicate [url=http://www.langdoncourthotel.co.uk]hollister outlet[/url] the problem that it creates - in fact, I'd call this a rookie mistake. [url=http://www.golfwithashotgun.co.uk]barbour[/url] You simply can not rank the same content on different pages for different keywords. This was the common technique used by Auto-generated spam sites back in 2002 - 2003 before Google really started clamps down on duplicate cases.
So local SEO then - what is the best approach?
Well, keep the duplicate content issue in mind, consider that Google does not want people to find the same content (using different URLs) for different searches, but finding a site for various search is [url=http://www.tileproject.net]barbour outlet[/url] OK (when the page is relevant).
So that leaves the company with two clear options:
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2 Optimise multiple pages for your terms, but keep the content different for each.
Let's look at both approaches to check out the best approach you can take to apply both to your site. In the interest of keeping it simple, let's assume our site is a small business that provides services in their hometown and surrounding [url=http://www.golfwithashotgun.co.uk]barbour by mail[/url] areas .
A. Optimizing a page for local conditions
This is easier than it sounds. Remember most local search terms are not as competitive (as it may be minimal traffic there), so you do not have to go the whole [url=http://www.lotogame.fr/hollisterfrance.php]hollister france[/url] hog in [url=http://www.jeremyparendt.com/Barbour-Paris.php]barbour pas cher soldes[/url] the form "on page optimization".
Optimizing your "about us" page
A good site to maximize your "about us" page. Naturally you have a copy of the page that tells visitors about your company and through the process of writing this, you also notable key terms (the business your industry, your services). Ideally, we want to target our "about us" page [url=http://www.mxitcms.com/abercrombie/]abercrombie[/url] of our main central concept + local areas. So this will most likely be our most important service and the keyword that has been corrected on the website.
Let us assume for this example [url=http://www.sandvikfw.net/shopuk.php]hollister outlet sale[/url] that the keyword is "widget services." We want to target this in our Page Title, Meta keywords and meta description, and including the phrase in the [url=http://www.lotogame.fr/louboutin-pas-cher/]louboutin pas cher[/url] body copy, and potentially even H # headers - but [url=http://www.mastercyid.it]moncler sito ufficiale[/url] let's avoid being too "SEO" about it - no need to go [url=http://www.tagverts.com/barbour.php]barbour deutschland[/url] overboard with keyword density - write [url=http://www.langdoncourthotel.co.uk]hollister uk[/url] good copy [url=http://www.par5club.com/louboutin.php]louboutin[/url] first!
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